Client
Giao Thời (Personal Brand)
Year
2025 - Now
Scope
Concept Development
Packaging Design
Concept Shooting
Photography
Retouching
Communication Planning
Link
Giao Thời is a creative venture founded by cultural and historical enthusiasts, focusing on souvenir products inspired by Vietnamese heritage for everyday life.
Beyond the visual design, I am responsible for the brand’s communication strategy and the direct management of the media team. My work involves executing professional product photography, retouching, and crafting brand stories across social platforms. My role ensures a seamless integration between traditional roots and a contemporary market presence, including the UI design for our website and the packaging for our debut collection, "Hộ Giáp Thạch Bội."
Giao Thời is a creative venture founded by cultural and historical enthusiasts, focusing on souvenir products inspired by Vietnamese heritage for everyday life.
Beyond the visual design, I am responsible for the brand’s communication strategy and the direct management of the media team. My work involves executing professional product photography, retouching, and crafting brand stories across social platforms. My role ensures a seamless integration between traditional roots and a contemporary market presence, including the UI design for our website and the packaging for our debut collection, "Hộ Giáp Thạch Bội."
